Welcome to The Vision Council's Online Newsroom!

We hope you will find useful information here if you are a reporter seeking background on The Vision Council and updates on all things vision-from healthy eye tips, to lens technology, low vision, digital eye strain, our annual UV report and more. Please check back with us on a regular basis for news updates or send us an email to be added to our media list.

2017 Blue Light and Digital Eye Strain Survey

Findings show that 68.5 percent of Americans report that they have not discussed their digital device usage with their eyecare provider, and 73.5 percent report that they did not know eyewear can be used to protect the eyes from the short- and long-term effects of blue light exposure and digital eye strain. Read the report and learn more!

Eyecessorize Releases Spring/Summer 2017 Eyewear Trends

The Vision Council's Eyecessorize campaign has released its spring/summer 2017 trend kit, featuring top eyewear and sunwear styles for men and women alike. Check out what frames are trending for the season on

2016 Consumer UV Protection Report

The Vision Council's 2016 Consumer UV Protection Report, Spare Your Sight: Using Shades for Protection and Style, was released on May 4 as consumers prepare for the start of summer and the Memorial Day holiday. Access the report and details about UV eye protection here.